In our experience, there are a lot of confusing brands out there. Some have ten things to say and, dang it, they’re going to say them all. Every time out. Other brands aren’t quite sure what they want to say.
We’ve helped many clients focus their branding, advertising and marketing so they say precisely what they want to say and sell exactly what they want to sell. That’s what strong writing, great design, and an emotional connection will do. We’ve recently helped realign brands from Everyday Athlete to Therm-a-Rest to Biking Billboards to AYG.